For NamaSeat, a Chicago-based meditation cushion startup, I created the brand's online presence including its website, social media pages and SEO-optimized blog. I grew its social media presence 200% YoY and established influencer relations to promote the meditation cushion.

My brand building and corporate storytelling work with U.S. Soy won North America Sabre Award for Institutional Image, selected out of 2000+ entries. Using a combination of media strategy, organic content on the site/social platforms, and paid campaigns, I ensured consumers thought of soy more positively.

DuPont (now IFF) was looking to develop a new website that featured their dietary supplement portfolio. I hosted calls with their subject matter experts to learn more about the products, built a site map, wrote 30+ site pages, identified corresponding imagery and ensured the pages were optimized for SEO.

Coldwell Banker's Central West president sought positive, hyper-local media coverage. Within 90 days, I had secured him 11 placements in local publications and TV news, including Chicago Tribune, Naperville Sun, Chicago Agent Magazine, Apartment Therapy, The Real Deal and more.

IFF was launching a new probiotic strain focused on brain health. I developed an integrated B2B communications strategy (including paid media, paid social, newsletters, a landing page, a white paper, and media coverage) to ensure new and current customers alike were aware of and would purchase the new probiotic strain. The campaign was a success, with over 6 million impressions.

Small data analytics startup, Opex Analytics, wanted more prospective customers and employees to know about them. I established their blog presence on Medium and built them a social media calendar, increasing their social engagement by 500% in just 3 months. I ran ads on LinkedIn, targeting prospective employees.